Data Consulting – Lodestar Datalab

What data should you be collecting? What are you missing? How can you use the data you’ve got to maximize your revenue potential? How do you store and protect your data? Our data analysts will review your data assets and practices to guide you to maximum potential and ROI.

Data Repurposing

Expand your addressable market with new products derived from your existing data. Custom reports, white papers, KPI dashboards and user behavior. Learn how to repackage your data to add new services for your current customers and sell your data to other industries.

Data Privacy

The European General Data Protection Regulation (GDPR), the CCPA in California, the Data Brokerage Law in Vermont and pending legislation in many other states create a minefield for data compliance and privacy best practices. Let us help you navigate a safe path that protects your business.

Data Sourcing

There are many ways to enhance your data with append services from companies like Axciom and TowerData, and ancillary sources ranging from market statistics to esports data to entertainment to consumer purchase patterns. Let’s examine your data for gaps that can be filled with third-party data to drive new products and services.

Data Analytics

We’re all awash in a sea of data. Much of it is meaningless without the right context. But developing meaningful metrics and KPIs for your customers and your own business can be a challenge. We’ll analyze your data assets to find or create the most relevant metrics and group them with the related statistics that tell a valuable story.

Data Visualization

Good data drives bad dashboards with charts that are hard to read, grouped randomly. Many dashboards don’t clearly match the questions they’re supposed to answer. Good data visualization design uses more efficient charts and groupings to tell more story with less cognitive load. Let us show you how.

Data Reporting

Increase the impact of your reports with better design and organization that leads the viewer to the story you’re trying to tell. Great report designs give your customers value they can feel and build reliance on your insights.